With three girls in the house, it's become common to walk into stores at Christmas time and weep at the sight of the Barbie aisle - that row of pink, usually so tidy and trim, looks like a friggin' war zone just before Christmas. If you didn't get there early enough, you'd be stuck with a choice between Accountant Midge and Plain Summer Dress Teresa.
Not so this year - this year, the Pink Aisle is as pristine as it's been all year long. There are Barbies a-plenty, as far as the eye can see, and you'll have no trouble at all if it's Barbie you're looking for. The problem is, no one's looking for Barbie.
The war zone has moved one aisle over, into Bratz land.
Yes, I buy my daughter Bratz, those trashy-looking dolls with the abnormally large heads and removable feet. (I also let my kids run with scissors and drink caffeinated beverages. Sometimes even at the same time)
Many mothers I've encountered express their disgust and dismay at Bratz. Not in MY house, they solemnly swear. However, the truth lies in the near-empty aisle at WalMart - over the weekend, there wasn't a Wild West Bratz to be found, and Sasha seems to be the only unwanted Rock Angel. Apparently, everyone's buying what no one's buying.
Poor Barbie. After forty-six years of climbing the corporate ladder, bringing home the bacon AND frying it up, all while Ken sat around the Dream House working on his tan, she must be wondering what the hell happened. I mean, she was a ROLE model, wasn't she? She was pretty, and smart enough to be a rocket scientist. (except for that whole Math fiasco) She was the only woman in the world who had more shoes than Imelda Marcos, AND she ran her own dental clinic. The girl did EVERYTHING.
And now she's been replaced by girls who are all about the hair and the makeup and the music. The mind boggles. Although, having seen how easy the Bratz Tour Bus assembled last year, I can appreciate the appeal. Did I ever tell you about the time Santa brought me Barbie's Motor Home for Christmas? He put half the decals on crooked, and broke the shower door, so my Barbie never had any place to hang her towel. In Barbie's defense, however, her Motor Home didn't come with a working radio WITH NO VOLUME CONTROL.
I think that Bratz were secretly invented by a tired mother of ten daughters, who was sick to death of trying to get a half-inch shoe to stay on an inflexible foot. Never mind the shoes! We'll just change the feet!
And did you ever cut Barbie's hair? I did. So did my daughters. It's not a problem with Bratz however - on the weekend, I saw the creepiest thing: A Bratz doll that came with four spare heads.
HEADS.
(shudder)
So maybe that's what Bratz have all over Barbie - that you can take them apart and put them back together. Because apparently, kids are into that.
And I thought I was evil for giving the poor doll a crew cut.
So Barbie sits on the store shelf this Christmas, unwanted and unappreciated. It's only a matter of time before she ends up on the Island of Misfit Toys along with Hermie the Elf Dentist and that creepy jack-in-the-box thing.
Unless, of course, Mattel seizes the marketing opportunity and develops a plastic Home for Unwanted Fashion Dolls.